One of our greatest Money Tips roundups recently included a piece of writing from MSN Money that shared the way to win contests and online sweepstakes . I’m pretty fascinated by the concept, because entering them is fast, easy, and doesn’t take tons of thought. Think you don’t have an opportunity at winning anything? Tell that to Michelle Troutt, a lady mentioned within the article who has won 22 vacations, cash, and various other items — beat the past five years alone! True, Michelle admits to filling out nearly 400 sweepstakes forms during each 10-hour shift at her job (which features a lot of downtime), but it seems that a touch persistence pays off for anyone. In fact, Wise Bread’s own Linsey Knerl may be a sweeper herself, and wrote about her tips.
Quick side note: online sweepstakes are technically games of pure chance, while contests require submission of an essay, photo, or other action on the a part of the entrant. However, both the first MSN article and this post use the 2 interchangeably. Now you recognize .
The answer is just about what you’d expect: companies placed on online sweepstakes as a marketing move. The sweepstakes gets their name within the media, promotes brand awareness, online sweepstakes excitement. Companies often do a contest associated with a replacement product launch, repositioning, or simply to draw in more customers. they’re going to also use entry information to gather data on their products’ users. After all, why does one think Facebook is valued at $50 billion? It’s not because they sell a product. It’s because they need mountains of knowledge that are useful to companies.
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